🔱 — Powered by the SDCC Way — The Mind-First High-Ticket Client System — built on our “Sell by Numbers™” framework —
📈 $250K month in revenue
🎯 67% close rate (up from 20%)
💰 Over $7K cash per call (up from $1,700)
🔄 4x more cash per call
🚀 3x results
DOUBLED sales month-over-month
⏱️ All in just 90 days
🔱 That’s the power of selling to the subconscious first — where belief drives decisions, not pressure.
Over 80% show-up rates
Shorter sales cycles with premium pricing
Predictable closes WITHOUT high-pressure tactics, endless follow-ups, longer calls, or discounting
Situation (Trust): Clarify where they are today. Show them the truth of their current reality.
Doubt (Urgency): Widen the gap. Help them see why staying on the current path won’t work.
Consequence (Stakes): Raise the cost of inaction. Make doing nothing feel more painful than moving forward.
Certainty (Belief): Transfer belief: first in themselves, then in you and your system.
👉 That’s it. Four steps.
No scripts to memorize. No pressure tactics.
Just a simple, repeatable framework that taps into the subconscious—the part of the brain making 95% of the buying decisions.
With the SDCC Way™ revealed inside Convert Clients, you’ll know exactly what to say, when to say it, and how to say it... so prospects feel understood, not sold.
DIGITAL DOWNLOAD
Memorizing scripts
Chasing endless leads
Burning hours on calls that go nowhere
Slashing prices just to get a yes
80%+ show-up rates — because the framework builds subconscious trust before the call even begins.
45% - 87% average closing rates (2–3X industry average) — since prospects already feel the “yes” before the offer is made.
Shorter sales cycles — with subconscious certainty moving deals forward in days, not weeks.
Predictable premium client wins — using a plug-and-play map that takes the guesswork out of high-ticket closing, withOUT high-pressure tactics, endless follow-ups, longer calls, or discounting.
Serve clients at a higher level
Scale profitably with less stress
Reclaim your time and freedom
Situation (Trust): Clarify where they are today. Show them the truth of their current reality.
Doubt (Urgency): Widen the gap. Help them see why staying on the current path won’t work.
Consequence (Stakes): Raise the cost of inaction. Make doing nothing feel more painful than moving forward.
Certainty (Belief): Transfer belief: first in themselves, then in you and your system.
👉 That’s it. Four steps.
No scripts to memorize. No pressure tactics.
Just a simple, repeatable framework that taps into the subconscious... the part of the brain making 95% of the buying decisions.
With the SDCC Way™ revealed inside Convert Clients, you’ll know exactly:
WHAT to say
WHEN to say it
And HOW to say it
So, prospects feel understood, not sold.
DIGITAL DOWNLOAD
As a closer, I earned over 7-figures a year on pure commission.
As a sales leader, I generated millions more by building and leading global teams.
As a serial entrepreneur, I’ve built and scaled both online and brick-and-mortar companies — taking multiple ventures past the $100M/year mark.
From closing a $9M emergency response contract (when I had just $50 to my name)...
To scaling more than one startup from nearly $0 to over $100M/year in just 3 years...
To generating over $400M across more than 100 industries.
High-ticket closes become natural.
Calls get shorter.
Prospects feel understood instead of pressured.
And for the first time, selling felt honest, repeatable, and scalable.
Install in Minutes — Open to the Sell by Numbers pages: SDCC was designed to function like paint-by-numbers, but for sales. Follow the numbered prompts.
Use on Your Next Call — Ask the right question at the right time (Situation → Doubt → Consequence → Certainty). No scripts. No pressure.
Close in Hours — Shorten your sales cycle, boost show-ups, and keep premium pricing—while selling with calm authority.
🔱 Install in minutes. Close high-ticket in hours. Scale for life.
In one picture: the hard way vs. the SDCC Mind-First Way—that installs in minutes and closes high-ticket in hours.
Activate the right-hand column with the Convert Clients playbook.
You’ve just seen how the old way of chasing clients keeps most coaches, consultants, and experts stuck in the grind…
…and how the Mind-First Sales System revealed inside Convert Clients makes enrolling premium clients simple, repeatable, and fast.
But let’s make this crystal clear.
Here’s what life looks like when you’re stuck in the without path… versus what’s possible when you finally have this $400M playbook in your hands.
📈 $250K month in revenue
🎯 67% close rate (up from 20%)
💰 Over $7K cash per call (up from $1,700)
🔄 4x more cash per call
🚀 3x results
DOUBLED sales month-over-month
⏱️ All in just 90 days
🔱 That’s the power of selling to the subconscious first — where belief drives decisions, not pressure.
Alex (Trading) — From ghosted leads with a 20% close rate, to a $250K month and a 67% close rate. (Elite)
Lacy (Coaching/Consulting) — A $14,500 deal, closed after just 1 SDCC session; renewed confidence, and premium pricing power. (Phoenix)
Hannah (Dog Training) — 6× price raise while tripling her sales; she now has a 2-month wait list. (Phoenix)
Dr. Emily R. (Chiropractor) — Tripled her close rate and added $60K in 90 days by confidently closing $5K–$10K packages; patients now feel served, not sold. (Phoenix)
Castle Medical (Healthcare) — My SDCC trained team scaled from near $0 to over $100M+ in annual revenue within just 3 years; winning the Inc. 5000 Award for the #1 Fastest Growing Healthcare Company (#4 overall; 25,485% growth). (Enterprise / Team Sales)
Sarah, NP — transitioned from long clinic hours to cash-pay health coaching; closed her first $8K program in 45 days and now runs a flexible, virtual practice. (Phoenix)
Mike (Coaching) — (Spark → Phoenix → Elite) ascension; consistent high-ticket closes with more time freedom. (Spark → Phoenix → Elite)
Dr. Jonathan M. (MD / Healthcare) — Escaped the grind of insurance reimbursements; closed his first $12K cash pay virtual client, within 60 days and built a clear path to freedom in medicine. (Elite)
Powered by SDCC™ (Subconscious-Driven, Conscious Closing) — the mind-first framework behind $400M+ in sales.
The proven mind-first SDCC playbook to win high-ticket clients. Install in minutes, close in hours. Includes the Script Vault, 200-Question Vault, Subconscious Driver Deck, and Magic Phrases—everything you need to sell the mind, not the product, faster and easier. (Priceless in impact… but if we had to assign a number: $47 Value)
The World's 1st Neuro Close™ Lab — Emotionally charged AI avatars, trained as SDCC coaches. Roleplay anytime, anywhere — no partner required. Get instant coaching feedback on Situation, Doubt, Consequence, and Certainty, so every rep makes you sharper and more confident. Includes 1 Month Free Inside the Neuro Close™ Practice Lab (Valued at $397 — Yours Free Today)
The 5-Question Close on a single page. Follow the numbered prompts and “say-this-instead” lines to unlock trust, urgency, stakes, and certainty—no guesswork.
Pre-built blueprints for 24/7 warm leads (opt-in → VSL → call booking), with copy blocks and page sections already mapped for you.
Your quick-reference guide to mirror neurons, dopamine, oxytocin, and loss aversion—what they do, when to trigger them, and how to sell with biology, not pressure.
Invite, don’t pitch. Authority-driven CTAs that move prospects forward without pressure, discounting, or losing premium positioning.
19 rapid-fire probes mapped to SDCC to spark emotion, deepen trust, and move conversations forward with ease.
The insider playbook for turning leads into booked calls: DM bridges, email/SMS stacks, and response timers that get prospects leaning in.
Sell by Numbers™ prompts for every SDCC phase (Situation → Doubt → Consequence → Certainty) — it’s like paint by numbers, but for sales. Just follow the prompts to unlock trust, urgency, stakes, and belief without guesswork.
“Say-this-instead” lines that feel natural—no scripts, no pressure—so conversations flow and buyers lean in.
Show-up boosters and call openers that create early buy-in and cut no-shows before they start.
Objection handling that lowers resistance without arm-twisting—turning stalls into green lights.
Pricing & commitment frames that protect your premium positioning and stop discounting dead in its tracks.
Follow-up flows that close without chasing—earning respect while collecting decisions.
High-ticket offer creation frameworks—package your expertise into premium programs that attract serious buyers.
Freedom Funnel™ strategies that generate warm, qualified leads on autopilot—so you can grow even while you sleep.
Performance psychology and acting techniques that make prospects feel what you’re saying—so your words land with power and emotion.
BITS storytelling frameworks—Belief-Infused Transformational Stories that sell without “selling” by embedding proof into your conversations.
The scaling blueprint—how to take one offer and expand it across niches, teams, and even industries (from solopreneurs to $100M+ organizations).
Case-backed proof — stories of coaches, consultants, entrepreneurs, sales pros and closers who turned $50 “ashes” into freedom businesses worth millions.
🔱 Install in minutes. Close high-ticket in hours. Scale for life.
👉 Click here to unlock your free Convert Clients book + Neuro Close™ Lab access now!
"I collected $102k in cash within a single day!" "Thanks to SDCC, I collected $102k in cash, across three different offers, within a single day!"
"After just one SDCC session I closed a deal for $14,500… It’s MAGIC!" "Robert is an amazing coach, especially for high-ticket sales. After just one SDCC session with Robert, I immediately implemented his insights and tips into my business, and the very next call I closed a deal for $14,500… It’s MAGIC!"
"You have been an incredible guide for me!" "Rob, I can’t thank you enough for all of your help and leadership in these past months. You have been an incredible guide for me in this online journey, and it is very clear to me why you have been so successful in your career."
"Using his (Rob's) high-ticket sales strategies, I was able to make 5 high-ticket sales in a very short amount of time!" 📣 "Are you looking for a business coach? Do not look any further, you found him... Rob Mitchell, your ExecHero! Using his high-ticket sales strategies , I was able to make 5 high-ticket sales in a very short amount of time!!"
"I’m so grateful Robert made this available!" "I’m so grateful Robert made this available so I can learn more on the go about his actionable tips and tools for growing my biz! Tony Robbins says find people who already have succeeded and learn from them! That’s exactly what ExecHero can do for all of us!"
"Best Sales Training Ever!" "Best Sales Training Ever! I’ve been in sales most of my career and hands down this is the best sales training I’ve ever received! Rob’s knowledge of sales and business is impressive and I love how he mixed in winning strategies in a genuine, humble and authentic manner. I’m so happy I found ExecHero!"
"Holly moly. This is amazing and exciting!" "Holly moly. This is amazing and exciting. And also a tiny bit overwhelming for me - but in a good way!!! This has had so much movement in such a short period of time!!! You are helping me to make my dreams come true, and also hopefully helping me help the dreams of so many other people come true as well. Thank you! Thank you! Thank you!”
"Thank you for helping the “little guy"!” "This app is amazing and very inexpensive. I appreciate what this person has done to build an app to help entrepreneurs like myself build a better business and be all we can be. Thank you for helping the “little guy".”
"I highly recommend Robert!" "Robert is an absolute pleasure to work with! He's a great communicator, listener, and an out of the box thinker. Robert went above and beyond to provide me with the tools and resources to get my business off its feet. If you are looking for a business development consultant, look no further! I highly recommend Robert if you are seeking help to get you to the next level."
"You really can’t go wrong choosing to work with Robert." “Robert Mitchell is, without a doubt, one of my favorite people to work with. My business was little more than a dream when I met him. Robert listened to my dreams and goals and flawlessly helped me transition those into needs, wants and plans to get me there. He is upfront about everything, tailored our meetings to maximize to further my goals, and honestly cares about my success. Robert often helped take good ideas of mine and tweak them ever so slightly to make them great. No business is guaranteed success, and no advice is perfect. Still, I do know this, if you want someone knowledgeable, a good person, and to give your business its best chance for success, you really can’t go wrong choosing to work with Robert. It’s been great so far, and I look forward to everything else we will be able to accomplish together.”
"(Rob) A successful visionary of prospect and client needs!" "I've had the pleasure of working with Rob for over two years. He is an effective, collaborative sales leader with proven results. He is a personable, smart and devoted team player. A successful visionary of prospect and client needs, Rob ensures quick positive outcomes for his team, his prospects/clients and the organization."
"World class!" "Robert Masters everything he does. World class!"
"ExecHero has been crucial to our success!” “ExecHero's commitment to optimizing our pharmacy's fiscal health has been crucial to our success!”
"You will not regret hiring Rob!" "Working with Rob has been an amazing experience. One thing I appreciate is his willingness to share and connect. He is very flexible and has a wide range of knowledge. You will not regret hiring Rob!"
"Rob Mitchell has all the qualities of a Master yet he is a constant leaner." "Rob Mitchell has all the qualities of a Master yet he is a constant leaner. That is why he is able to lead so effectively in a highly committed, team oriented and passionate way. He is a truly authentic, caring and driven leader who takes action for immediate and long term results with a keen eye on metrics and team input for guidance."
"Robert embodies the qualities of a great leader!" "Robert embodies the qualities of a great leader. He leads by example, coaching and mentoring along the way. His drive to succeed, work ethic, and professionalism are unsurpassed. It has been a privilege to work for someone who values collaboration and never asks of anyone what he would not do himself. Robert would be a valuable asset in any organization."
"Rob Mitchell is a man of passion and commitment whose professionalism is above question!" "Rob Mitchell is a man of passion and commitment whose professionalism is above question. He is possessed of the unique ability to unite an anecdote to a fact and thus produce the desired results."
👉 Click here to unlock your free Convert Clients book + Neuro Close™ Lab access now!
Practice anytime: Roleplay real calls 24/7 with avatars that respond like actual prospects.
Get instant feedback: See exactly where you nailed trust and where to improve — before your next real conversation.
Build confidence quickly: Short 5–10 minute drills that make closing feel natural, not forced.
📈 “Members say just a few sessions made their calls faster, smoother, and more confident.”
I know that before you step into anything… you want to feel confident that it’s backed by a solid guarantee.
And I want you to be completely comfortable with this unlock.
Even though it’s just $14.40 — you worked for that money and it counts.
Like my grandpa used to say: “Test drive the car before you drive it off the lot.”
So here’s what I’ve arranged:
Unlock your copy of the Convert Clients book, read it, and — more importantly — apply what you learn inside.
If you’re not blown away by the clarity, the scripts, and the breakthroughs you experience…
Just shoot us an email at [email protected] within 30 days, and we’ll refund your $14.40 unlock fee — and let you keep the book free of charge.
How’s that for a guarantee? I’d say pretty good.
And the best part? Even if you refund, your unlock still pays it forward.
You’ll get instant access to a digital PDF playbook + toolkit including:
- The full SDCC Script Vault
- The 200-Question Vault
- 23 worksheets
- The DIY Freedom Funnel Blueprint
Plus, these quick-start bonuses:
- Sell by Numbers™ Quickstart Map
- Authority CTA Mini-Guide
- Neuro Keys Cheat Sheet
- Freedom Funnel Templates
- Magic Phrases (19 rapid-fire probes)
- Prospect Outreach Best Practices
👉 And for a limited time, you’ll also get 1 month of free access to the Neuro Close™ Practice Lab (a $397 value) — the world’s first emotionally-infused SDCC-trained AI sales simulator.
Practice short, high-impact reps with emotionally charged avatars, and get real-time feedback on Situation, Doubt, Consequence, and Certainty.
Log in to the ExecHero app, open the Lab, and you’re ready for your next conversation.
Entrepreneurs, coaches/consultants, healthcare providers, agency owners, and sales pros/closers selling premium programs and services.
The SDCC Way works whether you’re brand-new or seasoned—solo or with a team—on Zoom or in person—closing high-ticket one-to-one or presenting one-to-many.
It’s built to scale across three tiers of offers:
- High-Ticket: $2K–$50K offers — perfect for coaching programs, physician health coaching programs, consulting packages, and agency retainers.
- Ultra High-Ticket: $50K–$100K+ offers — for premium masterminds, elite services, and enterprise contracts.
- Legacy Deals: $250K–$1M+ offers — for transformational partnerships, licensing, and category-defining opportunities.
Yes. If you want coaching and implementation, we have four levels of support — Spark, Phoenix, Physician Freedom Blueprint™️, and Elite — designed to meet you exactly where you are in your journey.
We also provide Done-For-You and Done-With-You services to help you win more high-ticket deals, faster.
This includes:
- Full SDCC Way™ system setup and installation
- Freedom Funnel™ buildouts
- Custom sales roadmaps
- Sales Team Training & Licensing Programs (install SDCC into your team at scale)
- Fractional Leadership — both sales and operational leadership to help you scale without hiring full-time executives
Simply apply to work with us, and we’ll recommend the best path based on your goals.
Start here: ExecHero.com/Apply
Yes. For organizations ready to scale beyond the solo model, we provide advanced solutions under ExecHero Elite Search™ 🔱.
This includes:
- Sales Team Training & Licensing — Install the SDCC Way™ into your in-house sales team, with certification and licensing options to ensure consistency and scale.
- ExecHero Elite Search™ — Done-for-you recruiting, vetting, and placement of world-class closers, SDRs, and leaders.
- Fractional Leadership — Access proven sales and operational leaders without the overhead of full-time executives, so you can scale with confidence and precision.
Whether you’re building your first team or leveling up to $100M+ scale, our licensing and leadership pathways give you the systems, people, and accountability to make it happen.
👉 Apply today and we’ll map the best path for your growth: ExecHero.com/Apply
It’s been tested across 100+ industries, generating over $400M in high-ticket sales — from $2K coaching packages to $1M enterprise deals.
And it wasn’t built in a classroom — it was forged in the trenches, scaling both online and offline businesses.
From brick-and-mortar companies to virtual superstars, the SDCC Way is niche-agnostic and medium-agnostic — meaning it works in every niche, every industry, and every sales environment.
Convert Clients and all books contained within the series, reveals the SDCC Way™(Subconscious-Driven, Conscious Closing): the mind-first system that closes high-ticket by selling to the subconscious.
It gives you the Sell by Numbers™ flow—four simple phases (Situation → Doubt → Consequence → Certainty) with plug-and-play prompts.
👉 Install in minutes. Use it on your very next call.
It feels natural, enjoyable, and win-win for both you and your clients.… and it gives you the confidence to increase your pricing and the skills to sell your higher priced programs with ease.
Most systems push scripts and logic first.
SDCC sells to the mind first, so calls are shorter, follow-ups drop, and discounting goes away.
No memorizing lines—just the Sell by Numbers™flow (paint by numbers but for sales)—follow the numbered prompts and use the “say-this-instead” language that keeps your voice while the structure does the heavy lifting.
Many clients report immediate shifts on their very next call — shorter conversations, fewer stalls, and more decisions.
Others see compounding results over 30–90 days as the system locks in. The more you practice (and use the Neuro Close™ Lab), the faster your results scale.
Perfect — SDCC was designed to work without scripts, hype, or manipulation. You don’t need charisma or decades of experience.
Think of it as “selling by numbers” — follow the prompts, unlock trust, urgency, stakes, and belief, and the system does the heavy lifting for you.
Yes. SDCC works across B2C and B2B, from $2K coaching programs to $1M enterprise contracts. It’s neuroscience-backed, so it adapts to one-to-one, one-to-many, and boardroom-level deals.
Absolutely. I personally used the SDCC Way to take a healthcare startup from near $0 to over $100M in annual revenue within just three years (over $200M+ in total revenue).
That explosive growth earned us the Inc. 5000 Award for the #1 Fastest Growing Healthcare Company and #4 overall across all industries — with a staggering 25,485% growth rate.
And here’s the key: SDCC wasn’t designed for just one niche. It was built in the trenches, scaling both online and offline businesses.
From brick-and-mortar clinics to virtual coaching practices, the SDCC Way is niche-agnostic and medium-agnostic — meaning it works in every industry, every sales environment, and every deal size.
So yes — SDCC works for medical sales… and it works anywhere people make premium decisions.
It’s designed to plug in and instantly make what you’re already doing more effective — whether you run ads, use referrals, do webinars, or cold outreach. SDCC doesn’t fight your strategy — it fuels it.
The SDCC Way goes far beyond sales calls. Clients use it in marketing, webinars, stage presentations (virtual or in-person), team leadership, selling 1 to 1 or 1 to many, even personal communication.
Once you understand how the mind decides, you can influence in every area of life.
After checkout, we’ll email login credentials. Inside the ExecHero App, go to the Learn tab → Neuro Close™ Practice Lab. Your free month is already unlocked.
This is not a trial — this is me giving you full access for 30 days at no cost, so you can experience the Neuro Close™ Lab in action. After that, if you want to keep it, you can choose to sign up for it with one click.
The Lab is designed to coach the book into you — it reinforces SDCC in short, guided reps, so you learn faster and close sooner.
Yes—30-day money-back guarantee. If you don’t feel more confident and prepared on your next sales conversations, email [email protected] within 30 days for a full refund. Keep the book.
You’re probably wondering — “If this book is so valuable, why not just give it away for free?”
Here’s the thing: I am giving it away. The unlock fee you see isn’t for the book itself — it’s just to cover the hard costs of rising ad costs that allow me to put this book in the hands of people like you.
If it weren’t for that, I’d have to charge the full $47–$97 retail price.
This way, I can pay it forward, you get the full system for just a few dollars, and together we make sure the people who claim it are serious about using it.
It’s a tiny fraction of the value inside — but it makes the difference between me keeping this book locked up on my shelf, and you putting it to work in your business.
Earnings Disclaimer: At ExecHero, we believe that success is the result of hard work, education and persistence. Examples given should not be considered typical and there is never a guarantee of results. Information provided is educational in nature and is not legal or financial advice. By using this website or any related materials you agree to take full responsibility for your own results, or lack thereof. Our ExecHero team is here to support you, but we encourage your to do your own due diligence before making any investment or taking any risk. Your individual success rests on your shoulders and is your sole duty, obligation and responsibility.